The complete guide to getting reviews in Google Shopping
We’ll cover how you can work with a review aggregator to display reviews on your product listings to help your products stand out in the competitive arena of Google Shopping
Review strategy
41 posts with this tag
The Importance of GTINs in Google Shopping
GTINs are the most important Product Identifier when it comes to Google Shopping. They're used to connect products to relevant shoppers and enrich product listings with important details like product reviews.
Should I buy Single GTINs or use Company Prefixes?
GTINs come in two options: single-quantity GTINs and Company Prefixes. While single-quantity GTINs are cheaper, the decision to opt for a Company Prefix should not purely be based on immediate cost savings. It's crucial to recognize the limitations of single-quantity GTINs before purchasing.
How To Get GTINs For Your Products
The first thing to know about getting GTINs is that you have to go through an official organization called GS1 to get them. You cannot assign GTINs to products yourself.
Product Identifiers Explained (SKU, Brand, MPN, GTIN)
Product Identifiers are a series of numbers or letters used to identify and differentiate products in the global marketplace.
Collecting Reviews for a New Product
Launching a product without reviews can cause customers to doubt the validity of your business or products. Reviews help potential customers see how others use your product and what they think about it. Read more for tips about collecting reviews for new products.
How To Get Customers To Leave More 5 Star Reviews
When you sell online, 5 star reviews help build the bridge of trust with your customers and act as social proof. They're not easy to get, but there are a few things you can do to set yourself up to get more.
How to Respond To Reviews [Tips + Examples]
Replying publicly to reviews shows your customers that you care and build trust with future customers. This guide covers the types of reviews you should respond to & what to say.
![How to Respond To Reviews [Tips + Examples]](/blog/content/images/size/w1200/2023/01/Ponyback-Twitter-card--1--1.png)
How to Increase Conversion Using Reviews
In order to leverage reviews as social proof and get customers to convert, we need to make sure our review collection & display methods are suited for this.
Get the most out of reviews this BFCM - 5 things, 10 minutes
The big week is here & your team has no doubt put in countless hours of preparation. Nevertheless, you might be frantically looking around for final tweaks & optimizations to get the most out of this weekend before taking off to your in-laws for Thanksgiving.
If you happen to end up in
3 Things to Consider When Adding Reviews to Your Website
Review sections that are customizable, easy to add, and fit with the rest of your site, will help convert more customers & be more effective overall.
Why mobile-first reviews matter for brands
The shift to a mobile-first review strategy is already happening — and the moves are paying off with more quality reviews collected than traditional flows. DTC brands who haven’t adopted mobile-first are leaving money on the table.
Make Your Products Easier To Find With Unique Product Identifiers
A guide to using Unique Product Identifiers (UPIs) to get your products listed across more channels & make them easier for customers to find.
Get More Detailed Product Reviews With Custom Questions & Traits
Getting customer reviews is always a good thing, even if they're really bad. The thing is, not all online reviews read or hit the same. Some reviews are monolithic accountings of customer feedback that delve into the minutia and texture of the cardboard box...and others are like 3 words.
Why Your Shopify Store Needs Google Rich Snippets
So you're an ecommerce store owner, looking to increase your organic search traffic. Or perhaps you're a new ecommerce store owner, who could use a bit of guidance to get things started. Either way, you've landed on the right page.
The process of implementing rich snippets into your Shopify store
How to Handle Negative Reviews
There’s that saying that your parents and teachers drilled into your head: “if you don’t have anything nice to say, don’t say it at all”. Unfortunately, that lesson kind of went out the window when you ran into a schoolyard bully who said some seriously awful things
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