Reviews strategy

How Apparel & Fashion Brands use Product Reviews (with examples)

Reviews help shoppers better understand your products – increasing the conversion rate & decreasing returns by helping shoppers know when a product is right for them. Customers looking to better understand fashion & apparel want to see products in action. They want photos, videos & specific details like quality, fit & use-case. We put together

Review strategy

The most popular custom review questions used by apparel brands

Today, we're looking at the custom questions that apparel brands on Junip use most. We looked at almost 1,000 custom questions and highlighted which are the most popular, as well as shared examples of each below. For a bit of context: custom questions are a great way to get

Review strategy

The two types of negative reviews & how they impact shoppers

There are two different types of negative reviews (broadly speaking): 1. Customer complaints 2. Differences of opinion Whether you're dealing with a complaint/issue or a difference of opinion affects how you respond to the review & how it will affect new shoppers that see the review. Customer complaints This group

Review strategy

How to ask customers to edit, update & delete reviews

The FTC is clear – businesses cannot alter, edit or change the contents of a review on behalf of the reviewer... but reviewers themselves absolutely can! Customers submitting any review is a great opportunity for engagement. If the review is positive, you have an opportunity to recommend other products or ask

Review strategy

What is Review Syndication & How Does it Work?

Review Syndication is used to describe a bunch of different things – but typically it's used to talk about reviews for a product displaying somewhere other than the store they were originally submitted to. This could be a brand with multiple storefronts sharing reviews between those stores, a brand sharing reviews

Review strategy

What are Custom Questions & How do Brands Use Them to Enhance Reviews?

Custom Questions can be a helpful way to get specific, detailed information from customers as a part of your reviews. This information key factor in helping shoppers looking at your reviews understand if a product is right for them, which in turn consistently leads to an increase in conversion rate

Review strategy

How 20+ Brands are Displaying Reviews on Their Homepage

Reviews can be displayed through the customer journey to accomplish different things. Most commonly reviews are added to product pages to help customers understand the specific product they're considering purchasing & whether it's the right fit for them. On your homepage reviews serve a little bit of a different purpose – shoppers

7 Unique Ways to Ask Customers to Leave a Review

Getting customers to leave a review for your products or business is a game of "when", "where" and "how". "How" customers leave a review is relatively straightforward – make sure the process is simple & mobile optimized. "When" and "where" you ask customers to leave a review can be a little more

Review strategy

What is a good review submission rate?

One of the most common questions we get is “what’s a good review rate”. There's a short answer & a long answer to this question. The short answer Anywhere between 2-4.9% is pretty good. If you’re in that range & just wanted a quick gut check, you can kind

Review strategy

Top 32 Ways to Collect Customer Reviews (with Examples)

Looking for the best way to ask someone to leave a review? We’ve looked at over 100 methods businesses use to gather reviews and have narrowed down the most popular ones.

Meta shops

How To Display Reviews on Meta Shops

Meta Shops has become an indispensable tool that helps brands reach new audiences and grow their business. To be successful, brands need to display reviews on their Shops.

Review strategy

Google Shopping: What is it and how does it work?

Looking for a way to reach more customers and get your products discovered? Google Shopping is your answer. It’s one of the leading platforms consumers use to discover products

Review strategy

The Impact of Reviews on Google Shopping Performance

High-quality product images and compelling product titles are one part of the puzzle to getting clicks in Google Shopping. However, what shoppers are looking for are those golden stars that earn trust and give consumers the confidence to click.

Review strategy

The complete guide to getting reviews in Google Shopping

We’ll cover how you can work with a review aggregator to display reviews on your product listings to help your products stand out in the competitive arena of Google Shopping

Review strategy

The Importance of GTINs in Google Shopping

GTINs are the most important Product Identifier when it comes to Google Shopping. They're used to connect products to relevant shoppers and enrich product listings with important details like product reviews.

Review strategy

Should I buy Single GTINs or use Company Prefixes?

GTINs come in two options: single-quantity GTINs and Company Prefixes. While single-quantity GTINs are cheaper, the decision to opt for a Company Prefix should not purely be based on immediate cost savings. It's crucial to recognize the limitations of single-quantity GTINs before purchasing.