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The latest from Junip

How Apparel & Fashion Brands use Product Reviews (with examples)

Reviews help shoppers better understand your products – increasing the conversion rate & decreasing returns by helping shoppers know when a product is right for them. Customers looking to better understand fashion & apparel want to see products in action. They want photos, videos & specific details like quality, fit & use-case. We put together
How Apparel & Fashion Brands use Product Reviews (with examples)
Review strategy

The two types of negative reviews & how they impact shoppers

There are two different types of negative reviews (broadly speaking): 1. Customer complaints 2. Differences of opinion Whether you're dealing with a complaint/issue or a difference of opinion affects how you respond to the review & how it will affect new shoppers that see the review. Customer complaints This group
The two types of negative reviews & how they impact shoppers
Review strategy

How to ask customers to edit, update & delete reviews

The FTC is clear – businesses cannot alter, edit or change the contents of a review on behalf of the reviewer... but reviewers themselves absolutely can! Customers submitting any review is a great opportunity for engagement. If the review is positive, you have an opportunity to recommend other products or ask
How to ask customers to edit, update & delete reviews
Product updates

Analytics: Understanding Reviews & How You're Gathering Them

Reviews can help you understand trends across products, how your customers are engaging with your brand & ultimately enable you to make better decisions about your business. Junip's Analytics Engine helps you understand your reviews & how to gather more of them. Within Analytics you’re able to immediately see an overview
Analytics: Understanding Reviews & How You're Gathering Them
Review strategy

What is Review Syndication & How Does it Work?

Review Syndication is used to describe a bunch of different things – but typically it's used to talk about reviews for a product displaying somewhere other than the store they were originally submitted to. This could be a brand with multiple storefronts sharing reviews between those stores, a brand sharing reviews
What is Review Syndication & How Does it Work?

8 Shopify Apps fast growing brands need in 2024

Ecommerce brands need technology. It's in the name (e)! But what technology do you need and what tools are a waste of time? This list is not meant to be an objective evaluation of all tools in a given category & it's not meant to be exhaustive, for that type of
8 Shopify Apps fast growing brands need in 2024
Review strategy

How 20+ Brands are Displaying Reviews on Their Homepage

Reviews can be displayed through the customer journey to accomplish different things. Most commonly reviews are added to product pages to help customers understand the specific product they're considering purchasing & whether it's the right fit for them. On your homepage reviews serve a little bit of a different purpose – shoppers
How 20+ Brands are Displaying Reviews on Their Homepage

7 Unique Ways to Ask Customers to Leave a Review

Getting customers to leave a review for your products or business is a game of "when", "where" and "how". "How" customers leave a review is relatively straightforward – make sure the process is simple & mobile optimized. "When" and "where" you ask customers to leave a review can be a little more
7 Unique Ways to Ask Customers to Leave a Review
Review strategy

What is a good review submission rate?

One of the most common questions we get is “what’s a good review rate”. There's a short answer & a long answer to this question. The short answer Anywhere between 2-4.9% is pretty good. If you’re in that range & just wanted a quick gut check, you can kind
What is a good review submission rate?
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